Getting Back on Track – One Step at a Time

Running a small business is no easy task. We wear many hats — from product curation, packing, managing orders to handling finances and customer queries. On top of it all, we’re expected to show up consistently on social media. Sounds simple? Not always.

Recently, I took a much-needed break due to a big project that demanded my full attention. During this time, I couldn’t post regularly on my social media handles. There were no updates about new launches, sales, or behind-the-scenes activity — something I usually love sharing with all of you.

As a result, my views and watch time dropped. Engagement dipped. And honestly, it felt like starting over. But that’s the reality of being a small business owner — the hustle never stops, and neither does the learning.

After almost a month, I’m back again. Slowly picking up pace. Posting updates, sharing products, and interacting with my lovely audience. Yet, I won’t lie — it’s still a struggle. Sales and customer interactions through social media haven’t bounced back the way I hoped. But I’m trying — and that’s what matters.

In my next blog, I’ll be opening up more about the challenges of growing through social media — especially when you’re a one-person army. Until then, I just want to thank each one of you for your patience, encouragement, and continued support.

If you’re a fellow small business owner reading this — remember, it’s okay to pause. Just make sure you come back with the same passion and purpose. ✨

Let’s continue this journey together.
With love,